People use social media as search engines. If you are present on social media, but you haven’t posted on your feed in more than 3 months, it is likely that people will think you are no longer operating.
The best way to ensure that your business stays relevant on digital platforms is simple.
YOU NEED TO UNDERSTAND YOUR AUDIENCE AND PROVIDE THAT CONTENT CONSISTENTLY
Figure out what they want from you and meet their demands.
If you own a store, it is likely that your audience wants to see what products you have in stock and if there is anything they want to buy at a particular time. This means you should be posting regularly the items that you have available as well as discounts or special offers. This ensures that your audience can rely on you to show what you have available.
If you are running a service based business and rely on customer connection, it is likely that your audience wants to see the value of your services before committing. A good way to do this is to always provide value in the content you share. Sharing weekly tips, or customer reviews, will get people to connect with your brand at a deeper level, ensuring that they will come to you once they are in need of your services.
Value and consistency are the words you need to remember when trying to maintain a strong online presence.
I can help you achieve this through my 40 content ideas for social media.
This digital guide will help you post consistently without having to think of what topic to talk about. I share with you 40 content ideas, with detailed explanations that give you a better understanding as to why you should post certain things. I also share common mistakes that you should avoid to make sure your brand succeeds on social media.
This digital guide will help you
- Feel inspired to create content
- Avoid posting boring content that does no good to your business
- Understand how to sell your products more effectively
- Avoid common mistakes that could affect your business
- Not feel social media burn out